Elena | Castle

Author Archives: Elena

A variety of people on their mobile phones using social media apps and liking, sharing and commenting on various posts.

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Social

How to grow your Instagram account

Successfully utilising your social media accounts is one of the most important ways to grow your audience. It allows you to engage in a direct and immediate way with an enormous range of current and potential customers. But in order to make the most of your social media presence, you need to build a following, and this isn’t always easy to do – especially for newer businesses. In this post, Castle’s Head of Social Media Elena Rosewell gives you expert tips on growing your Instagram account, showing you how to increase your audience on this extremely important platform.

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A bunch of instagram logos overlapping eachother.

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Social

How to get verified on Instagram

When it comes to making the most of your use of social media, getting verified can be hugely beneficial. It’s a great way of increasing consumer trust and giving your brand a sense of exclusivity. In this post, Castle’s Head of Social Media Elena Rosewell talks you through one of the biggest steps a brand can take when it comes to their social media activity – getting verified on Instagram.

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Get In Touch

A laptop with the Google search engine open to show what a meta description is to explain what duplicate meta descriptions are.

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SEO

Duplicate Meta Descriptions: How harmful are they?

In our latest post, the Head of SEO for Castle, Rachel Walton explains everything you need to know about duplicate meta descriptions and whether…

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An hourglass on a wooden table to showcase how long does SEO take to work.

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SEO

How long does SEO take to work?

In this post, the Head of SEO, Rachel Walton addresses the urgent question of “how long does SEO take to work” along with providing…

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Three graphic designers working on a virtual reality project to showcase how is animation used in advertising.

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Design

How is animation used in advertising?

In this post, the Head of Creative, Pete Richardson discusses how is animation used in advertising and how animation has changed over the years.

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