Case studies
Our work, with the numbers left in.
Thirty-three briefs, from a 1920s homeware brand to a nasal spray start-up and a trauma support charity. Every one is here with what we were asked for, what we built, and — where the case study publishes a figure — what it moved.
Swan asked for 50% in a year. Year one closed 250% up.
A British homeware and appliance brand with heritage back to the 1920s set Castle one objective: increase revenue through the website by 50% in 12 months. Year one finished 250% up on the year before, on 115% more traffic and conversion lifted from 1.7% to 2.1%. Year two added another 361%.
Everything else
Showing 15 of 44
Preferred Joinery
A Liverpool workshop making bespoke windows, doors and staircases since 1997. Castle's Google Ads now generate more than £120k of revenue a quarter.
£120k+ Revenue per quarter from Google Ads
Insulate Your Conservatory
A North Yorkshire conservatory roof specialist turning over £10k a month. A rebuilt website and Meta lead campaigns took it to £75k a month.
£75k Monthly revenue, from £10k
West Derby Heating & Plumbing
A family-run heating and plumbing business in West Derby. £1,500 a month of Google Ads now generates £50,000 a month in revenue.
£50k Monthly revenue from Google Ads
Pall Mall Medical
A North West private healthcare provider whose online bookings grew 457% in 2019, with more than 600 new patients a month.
Beverly Hills Wellness & Aesthetics
A Dubai aesthetics clinic with more than 700 leads a month, 17% of them booking, revenue up 87% and two new locations.
Bed Choices
An online bed retailer that went from £10,000 to £60,000 a month in 18 months, with a new website, ads on three platforms and email timed to payday.
CLS Surgical and AmDel Medical
Two sister medical device suppliers with one agency behind both. New websites, brands and product listings, lead generation, SEO and GEO, and sales up 22% year on year.
Alternative Futures Group
A North West care charity with support roles to fill across more than 300 locations. Google Search now brings in around 300 completed job applications a month, at about £6 each.
Morphy Richards
A heritage appliance brand built on retail, under new ownership. Castle ran its Google Ads at a ROAS of 19 for the online launch and lifted conversion from 0.9% to 3.2%.
19 Google Ads return on ad spend
The Laser Boutique
A family-run personalised gift maker with booming peaks and empty months. Selling for birthdays, anniversaries and thank-yous took it from £350k to £800k in 20 months.
£800k From £350k in 20 months
Celtic Timber
A Welsh timber merchant stuck on the same revenue for two years. Within three months revenue was up 30%, and the store now makes 127% more than it did in 2024.
30% Revenue growth in three months
Arabella Designs
A bespoke sofa maker selling £300k a year. A rebuilt Shopify store, Google Ads and Meta Ads took it past £1.1m in sales within 15 months, with months over £130k.
£1.1m+ Sales within 15 months
Next Gen Charge
A new home EV charger installer, launched from scratch. Meta lead forms, Google Search and an API into the call centre delivered £1.7m in sales in year one at £5 a lead.
£1.7m Sales in year one
Clatterbridge Private Clinic
How we made Clatterbridge Private Clinic visible in AI answers about private cancer care in the Northwest.
8+ Years working together, since 2018
Fizzy Whiz
Fizzy Whiz is an online retailer selling a vast range of wholesale supplies to small businesses to make their own bath, body and cleaning products. They came to Castle looking for help maximising their sales…
82% Sales, month-on-month
Geepas
Geepas is a global brand selling a wide range of electrical, homewares, kitchenware and beauty/personal care appliances. They came to Castle looking for help to maximise conversions through their eCommerce…
126% Sales, last 7 days
Nicholas Charles Fragrances
Nicholas Charles Fragrances is an online brand offering fragrances inspired by designer scents for an affordable price. They came to Castle looking for help to grow their business. They wanted to maximise…
239% Conversion rate, year on year
Oprimaze
Oprimaze is a natural weight loss product in the form of a nasal spray developed to curb your appetite using a chemical compound that releases GPL1. They were a relatively new brand and came to Castle looking…
305% Sales, last 90 days
Home and Garden Extras
Home and Garden Extras is an online store selling gardening supplies and related products. They came to Castle looking for help increasing their overall revenue and stopping the declining sales they had been…
44% Conversion rate, 90 days
BiFold Local
BiFold Local are a bifold door manufacturing and installation company based in Liverpool. They supply and install high-quality bifold doors to people throughout the UK.
650% More leads
Supreme CBD
Supreme CBD are one of the UK’s leading suppliers of high-quality CBD products. Endorsed by athletes, Supreme CBD products are third-party lab tested and CBD content verified to ensure quality and consistency…
53.85% Revenue, 2021
Steven Brown Art
Steven Brown Art is an online eCommerce art and lifestyle brand, selling a wide range of products depicting paintings from iconic Scottish artist Steven Brown. Steven Brown’s award-winning colourful…
43% Sales vs previous year
DSG Accountants
DSG is one of the North West’s leading independent accountancy and advisory firms for small, medium and larger businesses, private clients who serve the not-for-profit sector, and professional practices. They…
Identity and guidelines
Hilton
The prestigious Hilton Hotel, based in Liverpool ONE, asked Castle to develop and design several bespoke advertising campaigns, designed to modernise their existing corporate image.
Bespoke advertising design
Chemist4U
Chemist4U is an online pharmacy who came to Castle needing a safe, secure, and customer-friendly eCommerce site with an advanced filtering system to enable users to easily find the products they needed.
21% Conversion, from 8%
Graham Construction
Graham Construction is a long-established UK construction company who work with a range of clients across the public and private sectors. Castle provided Graham Construction with a branding and design package…
Full corporate redesign
Bradfor
Bradfor Ltd are a Northern Ireland based company who specialise in manufacturing bespoke aircraft seat covers as well as several other components. They came to Castle for help with increasing their brand…
Air Show 2016 launch
Liverpool Business News
Liverpool Business News, formerly YB News, is an online news platform to promote business news to a local and wider audience. They came to Castle for a complete rebrand, as well as a brand-new website which…
120% Sales, 2016 to 2017
Hops & Barley
Hops & Barley are a wholesale alcohol and soft drinks supplier who provide a wide range of beverages to trade outlets throughout the North West. Castle were asked to completely rebrand the company, promoting a…
Group-wide rebrand
Millennium Pharmacy
Millennium Pharmacy is a pharmacy company who came to Castle as they needed an industry-specific web portal designing and building, separate from their high-street presence, to sell pharmaceuticals online.
80% Of clinical admin automated
MSB Solicitors
MSB Solicitors is a Liverpool-based full service law firm. They required an email marketing service that included the design, creation and management of their monthly email campaigns to help retain and build…
Email campaigns
Sterling Services
Sterling Services is a northwest based construction company who came to Castle looking for a complete rebrand. They needed to present a unique and bespoke image to stand out from other industry leaders.
120% Sales, 2015 to 2016
Shave & Subscribe
Shave & Subscribe is an online subscription service that regularly sends shaving products directly to their customers homes.
12,000 Subscribers
Private Label Supplements
Private Label Supplements is an online supplement store that provides a bespoke service for their clients. They came to Castle looking for a complete revamp of their existing site, upgrading several features…
150% Sales
Doctor4U
Doctor4U is an online pharmacy that distributes prescribed medicines to thousands of customers throughout the UK. They required an online eCommerce platform to facilitate customers purchasing their…
35% Above forecast sales
365 Gainz
365 Gainz is an online fitness app offering tailored fitness programmes for a monthly subscription fee. Castle was able to rebrand the business, create a fully-functional, purpose-built website and market 365…
45,000 Instagram, from 3,000
Invisible Wounds
Invisible Wounds is a specialist support charity who work with survivors of trauma. They required a highly accessible website and a new online brand identity to increase brand awareness.
200% Donations
DMF Wakefield
DMF Wakefield is an online platform that provides and sells over 5000 consumables for a range of workshop services. Castle designed and built DMF Wakefield a new eCommerce platform to host their thousands of…
25% New revenue
Step Forward Homes
Step Forward Homes is a not-for-profit housing company who came to Castle as they needed a marketing agency who could design and build a new easy-to-use website as well as manage their social media to increase…
37% More leads in one month
Catalan Wines
Catalan Wines are a company who specialise in the distribution of rare and exclusive wines from the Cataluña region of Spain to customers across the UK. Catalan Wines required a rebrand and eCommerce store to…
30+ Liverpool restaurants stocking
PharmaPac
PharmaPac is a significant turnkey solution provider supporting the unique requirements of some of the worlds largest pharmaceutical, consumer healthcare and veterinary companies. Castle provided PharmaPac…
Full identity
Trade Garage Equipment
Trade Garage Equipment is a long-established business that supplies and installs top quality garage equipment to the automotive industry. Castle provided Trade Garage Equipment with marketing consultancy…
150% Sales, 2015 to 2016
ACS Construction
ACS Construction is one of the North West’s leading civil engineering and building contractors. Castle provided them with a complete rebrand which reflected their history and expertise, but with a new…
20 years Of high-profile projects
Kingsley Recruitment
Kingsley Recruitment are property recruitment specialists based in the North West. They came to Castle requiring a completely bespoke recruitment website for their online applications.
Recruitment platformNothing filed under that yet.