Castle International help Swan to launch the world’s first Alexa kettle
Castle International have helped our long-standing client Swan to successfully launch the world’s first Alexa kettle. Swan are one of the UK’s best-loved and most innovative homewares brand, with a long history of releasing revolutionary appliances – including the very first electric kettle all the way back in 1933. The…Read more
Everything you need to know about NFTs
Two years ago, the digital artist Beeple sold a piece of his work for an eye-watering $69 million. Despite the hefty price tag, the new owner won’t be able to proudly display his purchase above the mantlepiece — or anywhere in the physical realm, for that…Read more
Protecting young people’s mental health in the pandemic and beyond
Jade Foreman is a Parenting Practitioner at Young Persons Advisory Service (YPAS), a Liverpool-based organisation providing mental health and wellbeing support and services for children, young adults and families throughout Merseyside. For World Mental Health Day, we invited her to share her thoughts on the state of…Read more
Elon Musk is buying Twitter – so what happens next?
Elon Musk’s $44bn purchase of Twitter seemed utterly improbable as recently as early April, but perhaps we shouldn’t be surprised that it has ultimately gone through. After all, Musk is a typical Twitter user – which is to say, unpredictable, irreverent, and prone to picking fights.Read more
The mental health impact of remote working
As you may have seen from our recent blog post – as well as various reports in the media! – here at Castle we have recently moved into our stunning new office in the historic heart of Liverpool…Read more
Our rebrand story: How we became Castle
As you can no doubt already tell, things are looking a little different around here. We are no longer the same marketing agency you used to know – we are now Castle! This major rebrand is intended to reflect the enormous changes the business has seen since the start of…Read more
The European Super League: could no one predict the backlash?
Dean Currall, CEO of Castle, explains from a marketing perspective why the European Super League was always doomed for failure and ponders how no one could predict the backlash. Described as ‘the worst PR campaign ever’ and a ‘PR own goal’, when the European Super League hit the headlines last…Read more
Georgina Currall: ‘I can be a mother and a businesswoman’
Castle’s Director, Georgina Currall, talks about being a mother, running multiple successful businesses and prospering as a woman in business. Her journey has led to creating an agency that champions women and creates equal opportunities for all. “I’m really proud that Castle is such a strong supporter of women of…Read more
Meet our digital marketing apprentices!
This week is National Apprenticeship Week, which aims to highlight all the amazing work done by employers and apprentices across the country. So, we wanted to take the opportunity to shine a light on our apprentices and all the great work they do for us. Each day…Read more