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BiFold Local

Lead Generation
Lead Generation
BiFold Local are a bifold door manufacturing and installation company based in Liverpool. They supply and install high-quality bifold doors to people throughout the UK.

Swan

Branding & Design
Web Design
E-Commerce
Swan is a UK-based homeware and appliance brand with a strong British heritage dating back to the 1920s. Castle was required to generate more traffic and increase sales through their website.

HNK Solicitors

Branding & Design
Web Design
Lead Generation
HNK Solicitors are a specialist civil litigation firm, based in Liverpool. HNK required a complete rebrand, alongside a brand-new website to facilitate lead generation.

Liverpool Business News

Web Development
Branding & Design
Lead Generation
Liverpool Business News is one of the North West’s leading business news websites. They came to Castle seeking an entirely new website alongside a full rebrand to refresh their online presence.

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Uncategorised

Paid social media in 2026: what actually works now

Paid social media in 2026 has shifted away from aggressive targeting and constant optimisation, towards credibility, creative clarity, and trust. This piece explores what actually works now, and why paid social is no longer just about performance metrics.

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Uncategorised

Why working with a full service agency actually gives you faster results in 2025

A smart UK focused blog explaining why full service agencies outperform specialist teams in 2025. Covers cost efficiency, strategy, GEO, Castle’s integrated model and the benefits of having one team manage your entire brand.

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GEO

How to take advantage of GEO in 2026

GEO is quickly replacing SEO as the real driver of online visibility. Instead of chasing search rankings, brands now need to train AI systems to recognise their expertise, quote their answers, and surface their content across Google SGE, ChatGPT, and Perplexity. The brands that understand this shift early will dominate AI search in 2026, because GEO rewards clarity, consistency, and authority. This guide explains how to build a footprint that AI trusts and how to position your business so that generative engines choose you every time a user asks a question.

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