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BiFold Local

Lead Generation
Lead Generation
BiFold Local are a bifold door manufacturing and installation company based in Liverpool. They supply and install high-quality bifold doors to people throughout the UK.

Swan

Branding & Design
Web Design
E-Commerce
Swan is a UK-based homeware and appliance brand with a strong British heritage dating back to the 1920s. Castle was required to generate more traffic and increase sales through their website.

HNK Solicitors

Branding & Design
Web Design
Lead Generation
HNK Solicitors are a specialist civil litigation firm, based in Liverpool. HNK required a complete rebrand, alongside a brand-new website to facilitate lead generation.

Liverpool Business News

Web Development
Branding & Design
Lead Generation
Liverpool Business News is one of the North West’s leading business news websites. They came to Castle seeking an entirely new website alongside a full rebrand to refresh their online presence.

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Marketing

Why GEO Matters More Than SEO in 2026

GEO is the shift from ranking on Google to appearing in AI generated answers. Instead of competing for a place on a results page, brands now compete to be included in the single response people receive when they ask ChatGPT, Meta AI or Perplexity a question. If AI cannot understand who you are, which market you serve or why you are credible, you will be excluded. GEO fixes that by clarifying your identity, removing digital noise and training AI models to recognise your expertise. It is the difference between being discoverable and being invisible in 2026.

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Marketing

What to Expect in Early 2026: The Marketing Shifts Already Taking Shape

The first part of 2026 is shaping up to be a strange mix of stability and disruption. Brands are operating in a world where audience attention is splintered, algorithms feel increasingly opaque, and AI search is quietly reshaping how people discover information. The companies that win in 2026 will be…

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Marketing

The Future of AI in Digital Marketing: What It Means for Brands in 2026

AI is transforming digital marketing, from content creation and audience targeting to generative search optimisation. Here’s how brands can prepare for 2026 with a smarter, human-led approach.

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