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Fizzy Whiz

Ecommerce

Fizzy Whiz is an online retailer selling a vast range of wholesale supplies to small businesses to make their own bath, body and cleaning products. They came to Castle looking for help maximising their sales and achieving consistent growth through ads.

Geepas

Ecommerce

Geepas is a global brand selling a wide range of electrical, homewares, kitchenware and beauty/personal care appliances. They came to Castle looking for help to maximise conversions through their eCommerce store, as well as wanting help to run ads to drive more traffic to their site and increase sales.

Nicholas Charles Fragrances

Ecommerce

Nicholas Charles Fragrances is an online brand offering fragrances inspired by designer scents for an affordable price. They came to Castle looking for help to grow their business. They wanted to maximise sales through their eCommerce website through ads, which would increase their brand awareness, maximise conversions on the site and achieve a good return on investment.

Oprimaze

Ecommerce

Oprimaze is a natural weight loss product in the form of a nasal spray developed to curb your appetite using a chemical compound that releases GPL1. They were a relatively new brand and came to Castle looking for help kickstarting their eCommerce sales and brand awareness to maximise revenue generation.

Home and Garden Extras

Ecommerce

Home and Garden Extras is an online store selling gardening supplies and related products. They came to Castle looking for help increasing their overall revenue and stopping the declining sales they had been experiencing while implementing strategies for long-term success.

BiFold Local

Lead Generation

BiFold Local are a bifold door manufacturing and installation company based in Liverpool. They supply and install high-quality bifold doors to people throughout the UK.

Supreme CBD

Ecommerce

Supreme CBD are one of the UK’s leading suppliers of high-quality CBD products. Endorsed by athletes, Supreme CBD products are third-party lab tested and CBD content verified to ensure quality and consistency. They sell a range of CBD products from traditional full-spectrum oils to capsules, CBD gummys, balms and E-liquids.

Steven Brown Art

Ecommerce

Steven Brown Art is an online eCommerce art and lifestyle brand, selling a wide range of products depicting paintings from iconic Scottish artist Steven Brown. Steven Brown’s award-winning colourful, contemporary art has made him a household name in the UK, and he is best known for his colourful McCoo highland cow paintings.

Swan

Ecommerce

Swan is a UK-based homeware and appliance brand with a strong British heritage dating back to the 1920s. Castle was required to generate more traffic and increase sales through their website.

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Affiliate

Why the fragmented agency model is quietly breaking down in 2026

A detailed analysis of why fragmented marketing agency models are breaking down in 2026, and how social media, paid advertising, SEO, and GEO increasingly require integrated, full-service strategy across the UK.

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Marketing

January strategy: what brands should actually focus on when the noise dies down

What should brands focus on in January? A smart, strategic guide to January marketing, brand planning, audience behaviour, and reputation management without the usual new year clichés.

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Uncategorised

Paid social media in 2026: what actually works now

Paid social media in 2026 has shifted away from aggressive targeting and constant optimisation, towards credibility, creative clarity, and trust. This piece explores what actually works now, and why paid social is no longer just about performance metrics.

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