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Why the fragmented agency model is quietly breaking down in 2026
A detailed analysis of why fragmented marketing agency models are breaking down in 2026, and how social media, paid advertising, SEO, and GEO increasingly require integrated, full-service strategy across the UK.
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How to take advantage of GEO in 2026
GEO is quickly replacing SEO as the real driver of online visibility. Instead of chasing search rankings, brands now need to train AI systems to recognise their expertise, quote their answers, and surface their content across Google SGE, ChatGPT, and Perplexity. The brands that understand this shift early will dominate AI search in 2026, because GEO rewards clarity, consistency, and authority. This guide explains how to build a footprint that AI trusts and how to position your business so that generative engines choose you every time a user asks a question.
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