Pete | Castle

Author Archives: Pete

The final piece of a jigsaw being fitted with the words

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Design

How to trademark a logo in the UK

A trademark is an essential part of protecting the brand identity of your business. It allows you to take control of the way your products or services are presented to and identified by customers – your logo being a major example. In this post, Castle’s Head of Branding & Design Pete Richardson talks you through the vital process of trademarking your logo.

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A laptop with the Google search engine open to show what a meta description is to explain what duplicate meta descriptions are.

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SEO

Duplicate Meta Descriptions: How harmful are they?

In our latest post, the Head of SEO for Castle, Rachel Walton explains everything you need to know about duplicate meta descriptions and whether…

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An hourglass on a wooden table to showcase how long does SEO take to work.

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SEO

How long does SEO take to work?

In this post, the Head of SEO, Rachel Walton addresses the urgent question of “how long does SEO take to work” along with providing…

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Three graphic designers working on a virtual reality project to showcase how is animation used in advertising.

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Design

How is animation used in advertising?

In this post, the Head of Creative, Pete Richardson discusses how is animation used in advertising and how animation has changed over the years.

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