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Author Archives: Dean

News

Meet our digital marketing apprentices!

This week is National Apprenticeship Week, which aims to highlight all the amazing work done by employers and apprentices across the country. So, we wanted to take the opportunity to shine a light on our apprentices and all the great work they do for us. Each day…

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News

Top 10 signs you need to overhaul your digital marketing strategy

Are you not seeing the results you want from your digital marketing strategy? If you are looking for a sign that your digital marketing strategy needs an overhaul. You should check out our list. One of the biggest signs that your digital marketing strategy is falling flat is if you…

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News

Branding in Marketing

Branding is essential to a business because of the overall impact it makes on your company. Your branding is what helps you distinguish yourself from competitors and allows consumers to know what to expect from you as a company. It can change the way people perceive your brand, increase awareness,…

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How will 2020 reshape and influence the B2B market?

It’s the start of a new decade and all brands should be looking to regenerate their company. Implementing some creative thinking will add a fresh aspect to the brand. But the question is, where should they start to excel in B2B marketing? Today’s millennial world As we enter this new…

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Featured

Beware the expensive false promises of bad marketing agencies.

Since establishing Castle, a Marketing Agency in Liverpool five years ago Dean Currall has generated millions in extra sales for his clients. Here, he explains how a bad marketing agency can waste your time and burn your cash. I created my own digital marketing…

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News

3 ways to start sales meetings the right way

Kicking off a meeting can be so positive and exciting. It’s the open door every salesperson wants. This can easily all go wrong though; with one wrong move, your entire sales process will be put in jeopardy. Derailing the meeting = derailing the process. To avoid this, you need to…

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News

SALES TRAINING: WINNING MAJOR BUSINESS

What happens if you've used up your existing contacts? How do you reach wealthy clients that are difficult to contact? This session will cover how you can use other peoples networks and contact to get the business you desire.

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News

Top Marketing Trends for 2019

Video Marketing Looking back at recent years, we think that video marketing shows great potential in 2019. A report by Animoto in 2017 showed that 64% of customers made a purchase after watching a branded video on Facebook. Many users of social media are influenced more by videos as…

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News

How Your Website Can Make You More Money

What happens if you've used up your existing contacts? How do you reach wealthy clients that are difficult to contact? This session will cover how you can use other peoples networks and contact to get the business you desire.

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Get In Touch

Featured

Influencers are spearheading the mental health revolution

In early April, Ogilvy UK announced that they will no longer work with influencers who use photo editing software to retouch their skin or bodies. This bold commitment was tied to a goal that was no less ambitious: “We are talking about reversing 10 years of…

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Featured

Elon Musk is buying Twitter – so what happens next?

Elon Musk’s $44bn purchase of Twitter seemed utterly improbable as recently as early April, but perhaps we shouldn’t be surprised that it has ultimately gone through. After all, Musk is a typical Twitter user – which is to say, unpredictable, irreverent, and prone to picking fights.

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Featured

Can digital marketing confront its carbon footprint?

By any available measure, the climate crisis is the most pressing issue facing the world today. On a daily basis, we are confronted by reports of extreme weather, collapsing ice shelves, and unprecedented droughts, all powerful reminders of the troubling course…

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