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Why content marketing is vital during a crisis

The current Covid-19 pandemic is transforming the world. As society changes with the world, we have now turned our attention towards creating a ‘new normal’. Society’s perspective has been changed due to the pandemic, and now the way that we interact with our customers and audiences must change with it,…

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Branding in Marketing

Branding is essential to a business because of the overall impact it makes on your company. Your branding is what helps you distinguish yourself from competitors and allows consumers to know what to expect from you as a company. It can change the way people perceive your brand, increase awareness,…

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Why should you outsource your new business development?

Business outsourcing is the process of contracting out business functions and processes to third party providers. An expanding number of businesses are seeing the increasing benefits of using this approach. Businesses commonly outsource legal, HR, and accounting tasks to other providers and new business development are no different from this.

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How will 2020 reshape and influence the B2B market?

It’s the start of a new decade and all brands should be looking to regenerate their company. Implementing some creative thinking will add a fresh aspect to the brand. But the question is, where should they start to excel in B2B marketing? Today’s millennial world As we enter this new…

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How B2B businesses can successfully grow their sales with effective lead generation

The world of business is a competitive place, only the best succeed. If you don’t effectively grow your business, you will eventually die out. Many small and medium-sized businesses, after their initial period of growth, tend to become stagnant and no longer generate leads. After a while, they lose customers,…

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Support For Business With Magento 1 Ends in 4 Months

Magento 1 support end-of-life In just 4 months, by June 2020, Magento 1 support will stop for businesses. This will include software updates and security patches for its popular and widely-used Commerce 1 and Open Source CMS platforms. Statistics sources show the number of impacted online stores is currently estimated…

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8 quick sales presentation tips

Follow these presentation tips to help you present like a pro salesperson, every time you’re trying to make a sale. Check them out now. Data shows that 75% of sales presentations leave prospects feeling like the salesperson just didn’t get it. How many times have you presented in a prospect…

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Voicemails: can they help make sales?

Why you should be leaving voicemails I recently had a discussion with a few salespeople who attended one of my courses. It staggered me how few of them actually utilized the power of voicemail. This post will give you an insight into why you should leave them and how to…

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3 ways to start sales meetings the right way

Kicking off a meeting can be so positive and exciting. It’s the open door every salesperson wants. This can easily all go wrong though; with one wrong move, your entire sales process will be put in jeopardy. Derailing the meeting = derailing the process. To avoid this, you need to…

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