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How to take good Instagram photos?
Instagram remains one of the most popular social media platforms. With its main form of content being image-based, image quality is key. In this post, Castle’s Head of Social, Elena Rosewell will show you how to take good Instagram photos. Instagram has quickly risen to be one of the…
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How to change the page name on Facebook
In our latest post, Castle’s Head of Social, Elena Rosewell will be indicating how to change the page name on Facebook and the circumstances that may occur. For any business, your name is one of the most crucial components. It symbolises your brand and who or…
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How to Add Multiple Photos to an Instagram Story
In this post, Castle’s Head of Social Media Elena Rosewell will be answering a commonly misunderstood feature with Instagram’s Stories – how to add multiple photos to an Instagram Story. Instagram has become a vastly popular platform that touches all forms of digital marketing. Everything from social media…
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Who to follow on Instagram: An insight into the best Instagram accounts
In this post, Castle’s Head of Social Media Elena Rosewell will answer a seemingly straightforward question that is, in fact, a bit more complicated than it first seems: who are the best Instagram accounts to follow? Your social media accounts are one of the most important tools for building…
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How to grow your Instagram account
Successfully utilising your social media accounts is one of the most important ways to grow your audience. It allows you to engage in a direct and immediate way with an enormous range of current and potential customers. But in order to make the most of your social media presence, you need to build a following, and this isn’t always easy to do – especially for newer businesses. In this post, Castle’s Head of Social Media Elena Rosewell gives you expert tips on growing your Instagram account, showing you how to increase your audience on this extremely important platform.
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How to get verified on Instagram
When it comes to making the most of your use of social media, getting verified can be hugely beneficial. It’s a great way of increasing consumer trust and giving your brand a sense of exclusivity. In this post, Castle’s Head of Social Media Elena Rosewell talks you through one of the biggest steps a brand can take when it comes to their social media activity – getting verified on Instagram.
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Colin vs. Cuthbert: social media management at its finest
The food fight of the decade has started, and so far, ALDI is winning. Colin vs. Cuthbert: battle of the caterpillar cakes If you haven’t heard about the Colin vs. Cuthbert, battle of the caterpillars by now, then you might have been living under a rock, or you just might…
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Viral TikTok: Little Moons and TikTok Marketing
Our Social Media Manager, Elena, discusses the art of viral TikTok marketing and how clever TikTok advertising can skyrocket your brand to fame and success. Viral TikTok Marketing Let’s talk about TikTok. A lot of companies were sceptical of TikTok when it first appeared in the social media world. Many…
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Top 10 tips for a great christmas social media campaign
The festive period is commencing, something which we have all been patiently waiting for. It’s time to reach out to your consumers with the best social media marketing to date. Although this year may be slightly different, the festive season will still be one of the biggest periods for booming…
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