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Spotlight: Trade Garage Equipment

As part of our marketing consultancy retainer, we were asked to develop a strong sales strategy for Trade Garage Equipment. We believed that arming the 65 sales reps across the UK with the correct ...

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Spotlight: Chemist4U

Chemist4U is an online pharmaceutical provider that sells thousands of products to their clients across the country ...

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Spotlight: Shave & Subscribe Magento Web Design

Shave & Subscribe is an online subscription service that supplies its high volume of customers with regular shaving products directly to their homes. ...

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Spotlight: Essential Ormskirk

Essential Ormskirk is a company that provides discounts solely to a local area, creating a very relevant offering to its residents. They were a new business with no previous experience and required us to build their brand, market their business and build their website. They would require a wide range of digital marketing services, PR and bespoke coding ...

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Spotlight: Bradfor

Bradfor Ltd are a company based in Northern Ireland who specialise in manufacturing bespoke aircraft seat covers as well as several other component. As they manufacture a very specific product ...

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Spotlight: Sterling Services

Sterling Services is a construction company requiring a complete re-brand. As a business with many competitors, they needed to present a unique and bespoke image to stand out from others ...

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Spotlight: Catalan Wines

Catalan Wines required a new brand for their business. They were entering into an exclusive market and needed an elegant image. We were also tasked with photographing their products and ...

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Spotlight: Kingsley Recruitment

Kingsley Recruitment required a completely bespoke website for their online applications. They wanted a design that merged the best aspects of their major national competitors ...

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Spotlight: DMF Wakefield

DMF Wakefield is an online platform that provides and sells over 5000 consumables for a range of workshop services ...

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GEO

How to take advantage of GEO in 2026

GEO is quickly replacing SEO as the real driver of online visibility. Instead of chasing search rankings, brands now need to train AI systems to recognise their expertise, quote their answers, and surface their content across Google SGE, ChatGPT, and Perplexity. The brands that understand this shift early will dominate AI search in 2026, because GEO rewards clarity, consistency, and authority. This guide explains how to build a footprint that AI trusts and how to position your business so that generative engines choose you every time a user asks a question.

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Marketing

Ecommerce is Changing Fast, and 2024 Proved It

A smart breakdown of the major ecommerce shifts seen in 2024, from changing customer behaviour and AI driven search to declining loyalty, faster checkouts, and the rise of values based shopping. This analysis explores what these trends mean for brands preparing for 2025 and how to stay competitive in an increasingly fragmented digital landscape.

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Marketing

Why GEO Matters More Than SEO in 2026

GEO is the shift from ranking on Google to appearing in AI generated answers. Instead of competing for a place on a results page, brands now compete to be included in the single response people receive when they ask ChatGPT, Meta AI or Perplexity a question. If AI cannot understand who you are, which market you serve or why you are credible, you will be excluded. GEO fixes that by clarifying your identity, removing digital noise and training AI models to recognise your expertise. It is the difference between being discoverable and being invisible in 2026.

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