Featured Blog Posts | Castle

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Featured

Spotlight: Bradfor

Bradfor Ltd are a company based in Northern Ireland who specialise in manufacturing bespoke aircraft seat covers as well as several other component. As they manufacture a very specific product ...

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Featured

Spotlight: Doctor 4 U

Doctor4U is an online pharmacy that distributes prescribed medicines to thousands of customers throughout the UK. The company therefore enquired about our web development service in order to ...

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Featured

Spotlight: Millennium

Millennium Pharmacy required a platform that allowed prescribers and practitioners the ability to purchase selected cosmetic medicines site and complete all the legal requirements in an automated fashion ...

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PPC

The ROI of eCommerce SEO and paid advertising working together

SEO builds long-term visibility, paid ads drive instant results - but together, they create unstoppable growth. At Castle, we combine SEO and paid advertising into one data-led strategy that balances quick wins with sustainable ROI. This integrated approach turns visibility into conversions and traffic into measurable revenue.

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Affiliate

Why your brand needs a full digital marketing partner in 2025

Managing multiple agencies often leads to wasted spend, slower results, and mixed messaging. A full-service digital marketing partner solves that. At Castle, we unite paid media, branding, web design, and data-led strategy under one roof - delivering faster decisions, stronger ROI, and scalable growth built on coordination, not chaos.

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Marketing

Paid social vs organic: why the smart money is on performance marketing

Organic social media reach has fallen to record lows, making it harder than ever for brands to grow without paid support. Performance marketing changes that -giving businesses full control over targeting, spend, and measurable ROI. At Castle, we specialise in data-led paid campaigns that deliver real, trackable results where organic posts fall short.

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